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World Media Forum

World Media Forum

KOBA World Media Forum & Global UHD Conference

Presented under the theme "Media, Make a Choice," the 2019 KOBA World Media Forum & Global UHD Conference aims to diagnose the current state and explore the issues of the broadcasting and media industries. The conference also surveys future-oriented changes and added values as seen through the evolution of broadcasting technology, expansion of internet-based platforms, and convergence of broadcasting and telecommunication technologies. We invite you to join us as global media experts share their thoughts on the current media environment and changes/trends in the media industry.


Theme Media, Make a choice
Date/Time Wednesday May 22, 2019, 10:00-17:30
Venue Conference Room 401, COEX
Participation Fee Free
Official Languages Korean and English (simultaneous interpretation available)
Hosting/Supervisory Institutions KOBETA, Broadcasting Engineer Academy, Korea Radio Promotion Association, Korea E & Ex
Sponsors Korea Broadcasting Development Fund (Ministry of Science and ICT), Korea Communications Commission


Time Contents
10:00∼10:20 (20') Opening
[ Session I ] Challenges and opportunities of broadcast-broadband convergence
10:20∼11:00 (40') Sub-second latency streaming solution, RTS
11:00∼11:40 (40') ATSC 3.0 - 5G, convergence media framework for the U.S market.
11:40∼13:20 (100') Lunch Time
[ Keynote ]
13:20∼14:00 (40') HbbTv at the heart the transformation of Broadcast in Europe
14:00∼14:40 (40') Better is better. Next Gen TV Development in the United States
14:40∼15:00 (20') Coffee Break
[ Session II ] The evolution into Next Gen Broadcasting
15:00∼15:40 (40') UHD, HDR, HFR, NGA, IP, and 5G - European Experiences
15:40∼16:20 (40') Implementation and Testing of ATSC 3.0 in Phoenix (USA)
16:20∼16:40 (20') Coffee Break
[ Session III ] Wrap-up
16:40∼17:20 (40') Panel Discussion : Ascertaining and Predicting Changes in the Media Environment/Industry that are Caused by Technology
17:20-17:30 (10') Closing